If you spend any amount of time listening to the radio, there’s a good chance you’ve heard at least one mention of the heavily promoted “Squeezed Juice Cleanse.” Have you noticed a theme in what radio hosts say to convince listeners to buy this cleanse? The messaging revolves around making you feel guilty for eating "bad" foods or like your body is not good enough. Desperation sells, so their goal is to make you feel desperate for change so you hand over your money for a quick fix.